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The Importance of Time Out for Leaders
Here in the UK, as you may be aware, the 10th October 2025 is World Mental Health Day and here at P45 we're proud to support it. In...
Beverley White
Oct 134 min read


The Power of Personal Brand Videos - Why Every Leader Needs a Story-Driven Video
You might not have realised it or even noticed, but over the last 5-10 years social media has evolved. It's no longer just a casual way...
Beverley White
Sep 228 min read


Branding Tips for SMB: How to Build a Memorable Brand and Increase Its Visibility
Even though P45 is only a few years old, but I’ve spent the last two decades helping clients large and small find their voice, tell their...
Beverley White
Sep 157 min read


Improving Brand Results Through Strategic Brand Strategy
In a world where consumers are bombarded with endless choices, a strong brand isn’t just a luxury, it’s a necessity. Yet, many businesses...
Beverley White
Aug 256 min read


How To Get The Best ROI from Festivals: A Strategic Guide for Event Planners
With summer in full swing, if you're an event planner like me, you'll know festivals have the power to captivate audiences, elevate...
Beverley White
Aug 186 min read


Summer Is Here! How Entrepreneurs Can Switch Off and Recharge!
Summer offers a golden opportunity for business leaders and entrepreneurs like you and I to step back, unwind and replenish their...
Beverley White
Aug 114 min read


How To Create Engaging Video Content (Without Losing Your Mind)
If you're one of the 89% of businesses that create short- or long-form video content these days, I'm sure it sometimes feels a bit like...
Beverley White
Jul 148 min read


Are You Using AIDA? If Not, Should You Be?
Look around any space where people are waiting, hanging out or just relaxing and what do you see? People chatting with strangers and...
Beverley White
Jun 239 min read


Why Every Business Needs a Video Marketing Strategy in 2025
If a picture is worth a thousand words, then a video is worth a million. In 2025, video marketing is no longer a trend - it's the bedrock...
Beverley White
Jun 168 min read


12 Local SEO Myths That Are Hurting Your Business in 2025
When it comes to growing your local business online, search engine optimisation (SEO) is more than just a buzzword - it’s a make-or-break...
Beverley White
Jun 99 min read


Partnering for Wellbeing: Welcoming Re:nu As A NetWalking Sponsor
At P45 Consultancy and particularly with our NetWalking initiative, we believe in doing business differently - taking conversations out...
Beverley White
May 262 min read


Stepping Into Success: Reflections on Our First NetWalking Event & Celebrating National Walking Month
I'm sure you'll agree there’s something uniquely powerful about combining movement with conversation. Walking opens up creativity, eases...
Beverley White
May 197 min read


Upskilling for Business Leaders - 7 Practical Strategies To Be Effective
If I've learned one thing throughout my career it's that the role of a leader today is more challenging than it has ever been. In 2025,...
Beverley White
Apr 146 min read


How to Remain Agile When Markets Move
I'm sure you'll agree with me when I say that the world feels like it's in a precarious position right now. The geo-political landscape...
Beverley White
Apr 76 min read


Effective Leadership: Empowering Business Leaders with Tools, Knowledge and Support
Leadership is not just a title; it’s a responsibility, a skill and an art. As we all navigate today’s fast-paced, ever-evolving business...
Beverley White
Apr 57 min read


Crafting Copy for Radio & TV Advertising: A Guide for Businesses
In an era increasingly dominated by digital marketing, social media and streaming platforms, it’s easy to assume that the more...
Beverley White
Mar 247 min read


The Rise of Short Form Videos: How Small Businesses Can Leverage the Trend
Digital content is an ever-moving target for business wanting to develop their online presence. The fast-paced nature of creating...
Beverley White
Mar 107 min read


The 6 Secrets To Influencing In Business
In the digitally-driven, fast-moving world we all live and work in, delivering business success online is no longer just about having a...
Beverley White
Mar 38 min read


SEO : 10 Ways to Rank Higher in 2025
Anyone who has a website knows that Search Engine Optimisation (SEO) is constantly evolving, and businesses that want to stay ahead in...
Beverley White
Feb 178 min read


The Future of Video Production: 7 Ways Small Businesses Can Leverage Emerging Trends for Marketing Success
As digital marketing continues to evolve, in recent years video production has emerged as one of the most powerful tools for engaging...
Beverley White
Feb 108 min read
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