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A New Chapter: Becoming a Trustee of WENDO
I am delighted to share that I have joined the Board of Trustees at WENDO, a women-led, UK-based charity dedicated to empowering women and girls, particularly in Kenya. WENDO focuses on providing tools, skills and support to help women overcome challenges and build better futures for themselves and their communities. How could I not become part of an organisation that offers that! When I first learned about WENDO (Women Empowerment Networking and Development Organisation) , I
Beverley White
Jan 124 min read


How To Set Business Goals in 2026: A Strategic Guide for Growth
As the final quarter of the year approaches, a familiar energy buzzes through the business world. It’s a time of reflection, analysis, and, most importantly, anticipation. The turn of the calendar to a new year isn’t just a date change; it’s a symbolic reset, a blank canvas upon which you can paint the future of your business. But how do you move from vague aspirations to a concrete, actionable plan? Furthermore, how do you ensure that the goals you set in the final months of
Beverley White
Dec 22, 20259 min read


The 2025 Year In Review: The Biggest Marketing Trends and Lessons I Learned
As the final chapter of 2025 closes, it’s time to pause, reflect and try to make sense of a year that was as transformative as it was turbulent. If any of us in this industry entered the year thinking we understood the future of marketing, we leave it with a far more nuanced and perhaps humbler perspective. Like many other industries, the marketing world finds itself looking back on a year defined by rapid shifts, bold experimentation and a consumer base whose expectations se
Beverley White
Dec 1, 20258 min read


When Clients Ghost You (And What It Might Say About Your Brand)
We've all been there. I know I have. The initial discovery call was electric. The potential client was engaged, asking all the right...
Beverley White
Oct 27, 20257 min read


Business Planning in 2026: Your Blueprint for Thriving in the New Year
As the final months of 2025 unfold, a familiar ritual beckons for small-to-medium business (SMB) owners, myself included, and that's the...
Beverley White
Oct 20, 20256 min read


Partnering for Wellbeing: Welcoming Re:nu As A NetWalking Sponsor
At P45 Consultancy and particularly with our NetWalking initiative, we believe in doing business differently - taking conversations out...
Beverley White
May 26, 20252 min read


How To Focus On Growth While Empowering Your Team
I'm sure you don't need me to tell you that the world feels a little chaotic right now. Geopolitics and the uncertainty around trade...
Beverley White
May 12, 20256 min read


Building Business Resilience in Changing Economic Times
In 2025 and as business owner, I don't think I can remember a time when watching the news or scrolling through social media can induce...
Beverley White
May 5, 20256 min read


Keeping the Wheels Turning: How Small Businesses Can Manage During Time Off & Holidays
As a small business owner, I'm very much aware of how difficult it can be to find that work/life balance. I'm sure you feel the same. As...
Beverley White
Apr 28, 20257 min read


Upskilling for Business Leaders - 7 Practical Strategies To Be Effective
If I've learned one thing throughout my career it's that the role of a leader today is more challenging than it has ever been. In 2025,...
Beverley White
Apr 14, 20256 min read


How to Remain Agile When Markets Move
I'm sure you'll agree with me when I say that the world feels like it's in a precarious position right now. The geo-political landscape...
Beverley White
Apr 7, 20256 min read


Effective Leadership: Empowering Business Leaders with Tools, Knowledge and Support
Leadership is not just a title; it’s a responsibility, a skill and an art. As we all navigate today’s fast-paced, ever-evolving business...
Beverley White
Apr 5, 20257 min read


The 6 Secrets To Influencing In Business
In the digitally-driven, fast-moving world we all live and work in, delivering business success online is no longer just about having a...
Beverley White
Mar 3, 20258 min read


Introducing NetWalking! The New Networking Walking Group for Business Owners & Entrepreneurs to Connect and Thrive Outdoors
In the high-stakes, fast-paced world of entrepreneurship, staying ahead often comes with a price; long hours, high stress and limited...
Beverley White
Feb 3, 20255 min read


Hiking as a Business Strategy: 10 Ways Long Walks Reflect the Path to Business Success
Having recently returned from Southeast Asia and Japan, where I experienced the breathtaking beauty of Mount Fuji, I found myself...
Beverley White
Jan 13, 20257 min read


Why Business Owners Should Take a Hike (Seriously!)
I don't know about you, but for me, running a business often feels like you’re trapped in a never-ending cycle of meetings, emails and...
Beverley White
Jan 6, 20258 min read


Maximising Your Return On Investment with a Limited Budget: Strategies to Thrive!
For businesses of any size, generating a healthy return on investment (ROI) is crucial to long-term success. However, when financial...
Beverley White
Dec 16, 20249 min read


Networking & Partnerships: Collaborative Marketing for SMBs
Business has changed immeasurably over the last 2 decades and continues to evolve thanks to advances in technology and societal changes....
Beverley White
Nov 4, 20247 min read


Legal and Compliance Issues: The Essential Guide for Entrepreneurs
Most entrepreneurs will tell you that starting and running a business is an exciting and challenging endeavour. Having started P45 back...
Beverley White
Oct 28, 20248 min read


Customer Relations: Cultivating Loyalty and Handling Complaints
Customer relations are the backbone of any successful business. The way you manage interactions with customers - both in times of...
Beverley White
Oct 7, 20247 min read
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