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Creating A Strong Brand Identity: Building Brand Recognition on a Budget
In the competitive landscape that businesses operate today, creating a strong brand identity is a challenge, but essential for the...
Beverley White
Jan 8, 20249 min read
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Event Planning - Step #5 The Grand Finale
We've made it! The final part of our 5-part blog series looking at event planning, from conception to completion, step-by-step. In the...
Beverley White
Dec 25, 20235 min read
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Event Planning - Step #4 The Countdown
Welcome to the penultimate blog in our series looking at event planning. If you want to catch up on the past 3 blogs, they are linked at...
Beverley White
Dec 18, 20235 min read
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Event Planning - Step #3 The Details
Welcome to part 3 (of 5) in our dedicated series looking at event planning step-by-step and more specifically the work we did in helping...
Beverley White
Dec 11, 20237 min read
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Event Planning - Step #2 The Foundations
Welcome to the second of our five blog series looking at event planning in general, but also following our journey of putting together...
Beverley White
Dec 4, 20235 min read
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Event Planning - Step #1 The Prelude
If you've read one of our previous blogs, linked here if not, you will know that we were incredibly proud to be one of the amazing...
Beverley White
Nov 27, 20236 min read
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Understanding Your Target Audience: How To Reach Your Ideal Customers
In the ever-evolving landscape that almost every small to medium-sized business navigates every day, one thing remains constant: knowing...
Beverley White
Nov 13, 20238 min read
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Sustainable Business Practices: Strategies for Environmental Responsibility and Social Impact
In an era where climate change and social responsibility are at the forefront of global concerns, even the smallest of businesses have a...
Beverley White
Oct 30, 20235 min read
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The Power of Data: Leveraging Analytics to Drive Business Growth and Decision-Making
In today's fast-paced, data-driven and highly competitive business landscape, small businesses are constantly seeking ways to gain a...
Beverley White
Oct 2, 20236 min read
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Building Confidence and Self-Esteem: 5 Insights from a Successful Businesswoman
In the hyper-competitive world of business, profits and revenue often take the headlines but confidence and self-esteem are invaluable...
Beverley White
Sep 25, 20234 min read
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Seasonal Marketing: Get Your Business Ready!
We hate to be the ones to break it to you, especially in the first half of September, but Christmas is coming! As we head into the last...
Beverley White
Sep 11, 20237 min read
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Adapting to Changing Consumer Behavior: Consumer Trends and Strategies for Business Success
Consumer behaviour is continually evolving, influenced by various factors such as technological advancements, cultural shifts and...
Beverley White
Aug 28, 20234 min read
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It's Coming Hope; The Inspirational Hope Ireland Celebration Is Nearly Here and You're Invited!
As we all know, Dublin is a city rich in culture and history and is soon about to witness an event that promises to build upon that...
Beverley White
Aug 21, 20234 min read
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Embracing Transformation: Strategies for Business Success in the Digital Age
Embracing digital transformation is a strategic imperative for businesses in this fast-moving digital age. For all the technical...
Beverley White
Jul 31, 20237 min read
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Understanding the Gender Bias in the Workplace
In recent years, discussions about gender equality and the representation of women in the workforce have gained significant momentum in...
Beverley White
Jun 26, 20237 min read
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Overcoming Imposter Syndrome
When you're at work, do you ever feel like a fraud? A phony? Do you go to the office with the internal dread that you just don't know...
Beverley White
Jun 19, 20235 min read
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Breaking Through The Glass Ceiling
The so-called 'glass ceiling' has long been a barrier for women aspiring to reach the top levels of the corporate ladder. For women, like...
Beverley White
Jun 5, 20235 min read
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Marketing to the Modern Consumer
In today's fast-paced digital world, traditional marketing strategies are no longer enough to attract and retain customers. Things have...
Beverley White
May 8, 20237 min read
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The Importance of Brand Storytelling; Connect To Your Audience & Build Brand Loyalty!
In today's highly competitive business world, it's not enough to just sell a product or service and expect consumers to blindly buy them....
Beverley White
May 1, 20237 min read
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Why Marketing Is Important for Business?
Marketing is an essential aspect of running any successful business. No matter what industry you're operating in, regardless of the size...
Beverley White
Apr 24, 20236 min read
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